Little things matter, obviously
Obvious is a brand manufacturer of "Premium" products made in Barcelona under a very specific understanding of design. In a world obsessed with immediacy, turn over and profit, Obvious opts for taking the time needed to design and produce each new object as almost a piece of jewellery. The first collection, including a range of desktop accessories and a lamp, are beginning to appear in the windows of several major concept stores around European.
Obvious products, made by industrial designer Jordi Rizo aim to be both simple and compelling. “We try to inspire people’s everyday moments, creating objects that explore alternative ways of doing things and offer a richer aesthetic experience and enjoyment.” The pieces are produced in very small quantities and under strict supervision. The techniques used including bending sheet metal, wood turning and painting have been exploited to their very limit, with results that would have been unthinkable for smaller niche brands till now.
Long + Tiny Pot Collection
Weavytray and Pots
Pots, desktop accessory
Trays and papers
Table top lamp
Each element is sold together with a hand written certificate, with the serial number and production date ioutlined together with the distinguising features of the piece. This summmer Obvious are working on expanding to neighbouring Europen markets with these unique objects.
- See web for all outlets (on and off line) where you can buy their products and details for local distributors, www.obviousbcn.com